A factual comparison — pricing and features, checked directly, not guessed.
| Entry-level price | Pulse Tracker | ClickMagick |
|---|---|---|
| Starting price | $20/month | $79/month |
| Mid-tier price | $97/month | $169/month |
| Top-tier price | $197/month | $299/month |
| Clicks included | 2,500/month on Starter | Check current ClickMagick plan limits |
| Link limit | Unlimited, every tier | Varies by tier |
| Free trial | 7 days free trial, no card required | 14 days (confirm current terms) |
| Feature | Pulse Tracker | ClickMagick |
|---|---|---|
| Bot/fraud click filtering | Included, every tier | Included |
| Custom tracking domain | Included, every tier | Included |
| Cross-device attribution | Deterministic stitching when the same hashed customer identity is supplied | ClickMagick markets automatic cross-device tracking |
| A/B/C split testing | Included, every tier | Varies by tier |
| Meta Conversions API | Included, every tier | Check current plan details |
| Data export | CSV, included | Included |
| Mobile access | Installable mobile web app | Web/mobile access — confirm current app availability |
| Cancellation model | Access continues through paid period, no refund needed | 30-day money-back guarantee (confirm current terms) |
Both filter bot traffic automatically, both support custom tracking domains, and both offer a free trial before any card is charged. If you're deciding between the two purely on core tracking accuracy, that's not where the real difference sits.
ClickMagick's advanced features — cross-device tracking, phone-call attribution, one-on-one onboarding — are concentrated in its higher-priced Standard and Pro tiers. Pulse Tracker's approach is different: Meta Conversions API integration and A/B/C split testing are included starting at the entry-level tier, not gated behind an upgrade.
ClickMagick has been in the market longer, with a larger existing user base, more third-party integrations, and a genuine native mobile app on Standard and Pro plans — a real advantage if checking campaign stats on your phone matters to you day to day. Pulse Tracker is newer and doesn't have a native app yet; it's an installable web app instead. Where Pulse Tracker's approach differs is what's included at the entry-level tier: Meta Conversions API integration, A/B/C split testing, and campaign-level ROI tracking are available from the start, not held back for higher-priced plans.
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